Lunch and Learn -- Direct Mail Marketing

If you have ever considered a direct mail marketing campaign but didn't know where to begin, this informative lunch program will get you started.  Northbrook Postmaster Ronald Weddington and marketing communications professional Iris Marreck, Iris B Communications, will help participants learn if their business is suited to direct mail marketing, determine whether they should purchase lists for a mail campaign and give practical advice on parameters to set for their marketing.  There will be plenty of examaples of diret mail pieces from other successful campaigns.